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Nicole Kidman captivates as the face of the campaign for Balenciaga's Rodeo bag, photographed by renowned photographer Mario Sorrenti...
Launched in February 2024, this bag showcases a fresh aesthetic approach with a focus on textured elegance and modern design. The actress poses effortlessly in a luxurious blazer and skirt set, exuding a blend of sophistication and contemporary flair, making the Rodeo bag an instant icon. Alongside Kidman, talents from around the world feature in this stunning campaign.
Among them are the famous Chinese actress and singer Yang Chaoyue and rising American model Amelia Gray. Each of these figures brings unique energy to the images, set against a minimalist grey background that highlights the intriguing details of the bags.
The Rodeo bag itself is crafted from finely textured calfskin leather with a matte finish. Design elements include subtly pleated folds, soft edges, and raw seams, offering a refined yet relaxed aesthetic. The addition of stylish brand-tag charms provides a touch of individual charm to each look.
Balenciaga's dedication to creating timeless yet modern accessories continues with this campaign. Following in the footsteps of fashion icons like Kate Moss, who previously showcased the brand's Le Cagole bag, the Rodeo bag is poised to become another classic.